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URL/Phone/SMS/Email/Maps QR payloads: what scanners do after scanning

Practical payload formats (tel:, sms:, mailto:, geo:) and tips so users land on the expected action screen on iOS/Android.

Scanners don’t just “read a QR” — they interpret the payload into an action (open a website, call a number, compose an email).

Most common payload formats

URL
https://example.com
Phone (dial screen)
tel:+14155552671
SMS (compose)
sms:+14155552671?body=Hello%20QRFlow
Email (compose)
mailto:hello@example.com?subject=Hi&body=Message
Maps (location)
https://maps.google.com/?q=48.8584,2.2945

Practical tips

  • Always test both iPhone and Android (behavior differs for sms/mailto parameters).
  • Encode full international phone numbers with “+”.
  • For Maps, using a normal HTTPS maps URL is the most universal.

Templates you can use

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